During this immersive online program, students will learn how to develop their professional photography career.
They will acquire the following skills:
- Organizing and managing a complex staged portrait shoot.
- Using various types and combinations of lighting.
- Set-design and styling.
- Gathering/working efficiently with a production team.
- Incentive and ability to explore and develop a personal style.
- Deciding the best tools for a job.
- Directing talent.
- Adding special effects to an image.
- Editing images to augment the storytelling.
- Forming a viable commercial/fine-art portfolio.
- Defining personal brand, promotion, and presentation of oneself to a potential client.
The program is divided into 6 main sections, each one including several chapters.
Each chapter comprises:
– A professionally shot video lecture lasting between 30 and 60 minutes, illustrated with real-life commercial cases and fine-art projects. Lectures are made available online according to a defined schedule. Once they are online, students can watch and read them at any time.
– A textual/illustrative recap with additional case analysis, and extra examples.
– Practical activities.
Each chapter requires 2 to 4 hours of student’s attention. Practical activities following each chapter require 2 to 8 hours of personal work.
A live Q&A session is organized at the end of the 6 sections of the program. Students can ask questions about the section’s topic during these sessions and discuss the assignments and course projects.
At any time, students can also — via the course’s website or email — reach the tutor with questions and requests about their program project or practical activities.
Each student completes a project book throughout the duration of the program. Their project book is to be comprised of several entries that demonstrate their understanding of the course material, the key stages of the project, and the skills required to produce a staged portrait photoshoot for a commercial client. Each week, the student is asked to submit an entry to their project book on a closed community website dedicated to the course. At the end of the program, a student’s project book becomes a part of their portfolio, demonstrating their ability to take an image from concept to completion.